From Anandtech:

AMD's first generation Llano APUs (Accelerated Processor Units) combined traditional x86 CPU cores with discrete-level graphics cores on the same die. AMD aimed these APUs at the mainstream market—while they could not compete with Intel's higher-end Core i5 and Core i7 CPUs, the Llano APUs offered a compelling alternative to Intel's lower-end Core i3, Pentium, and Celeron CPUs. AMD's second generation Trinity APUs continue in this market space by competing with Intel's dual-core CPUs. If you are thinking about building a mainstream desktop PC, Trinity APUs are worth your consideration.

From Computerworld:

Intel may respond by lowering its desktop chip prices, analysts say

A pricing battle is looming in the desktop chip market after Advanced Micro Devices shipped aggressively priced Trinity desktop chips, which might prompt a price-reduction response from Intel, analysts said.

From CPU World:

As you may know, AMD yesterday launched two FX microprocessors, including company's first production CPU, operating faster than 4 GHz. New product releases are usually accompanied by price drops of older models, and it wasn't an exception this time. AMD cut prices on two FX-Series models, and reduced prices for most of Phenom IIs. They also added pricing for A-Series A6-3620 and A8-3820 Accelerated Processing units (APUs).

From The SSD Review:

Today’s review will be just a bit different as we transition from the typical SSD review to that of CPU as Intel was nice enough to send along a newly released Sandy Bridge E i7-3820 for us to take a look at.