General
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Written by Danrok
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Sunday, 08 October 2006 10:48 |
by Jeremy Reimer at ars technica. The third annual release of the Nielsen "Active Gamer Benchmark" study is out, and it contains some surprises. The study looked at so-called "Active Gamers" (those who play video games on a consistent basis) and found that there were currently 117 million such gamers in the United States. While the majority of gamers (70 percent) are male, the balance shifts dramatically when limited to online gamers, which comprised more than half of the total. The study found that nearly two-thirds (62 percent) of online gamers were women. This statistic challenges an earlier study issued by ComScore that had pegged the latter figure at 52 percent. Read the full story here. Your comments here.
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