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Written by Daniel   
Monday, 05 February 2007 07:56
Mac TV ads: Gates loses cool
A tale of egos, fortunes, and potty training 
By Andrew Orlowski
The Register!
 
Comment In his public appearances, Bill Gates often appears to be so heavily sedated that the the private, peevish Bill we know and love from his internal emails rarely erupts.

So it's with some relief we learn that normal service has been resumed, after Newsweek magazine's Steven Levy, an Apple acolyte, solicited chairman Bill's opinion of its latest TV advertising campaign, "I'm a Mac - I'm a PC".

t's no secret that the ad campaign is a continuation of a 30-year feud between Steve Jobs and Bill Gates, a tedious psychodrama between two megalomaniacs. Jobs takes Gates' success personally, as he indicated to Mark "Robert X Cringely" Stephens in the documentary series "Revenge of the Nerds":

"The only problem with Microsoft," said Jobs, "is they just have no taste, they have absolutely no taste, and what that means is - I don't mean that in a small way I mean that in a big way..Yes, in a big, big way....." More

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