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THX hears the call of consumer electronics
Written by Samuknow   
Friday, 20 July 2007 07:37

In 1983, Star Wars director George Lucas took aim at decrepit theater sound systems. Whirring air conditioners, fuzzy-sounding speakers and nearby noisy lobbies were obscuring his carefully crafted sound effects.

He founded the company, THX, to ensure a theater's playback environment could reproduce sound the way filmmakers meant for a movie to be heard. Audiences loved him for it. More than two decades later, the pioneering company hopes that one of its new technologies, code-named Blackbird, will revamp consumer electronics in the same way.

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