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Coming soon: Movies on flash memory cards
Written by Daniel   
Monday, 03 March 2008 12:57
Coming soon: Movies on flash memory cards
By Michael Kanellos
Staff Writer, CNET

GALWAY, Ireland--PortoMedia is probably the only start-up in the world inspired by the movie Carlito's Way.

Company founder Chris Armstrong explains: Four years ago, he set out to his local DVD store to rent a movie. First, he stopped at the ATM to get cash. The store didn't have Twelve Angry Men, the movie Armstrong wanted. He settled for Carlito's Way instead. He then waited in line, paid for his rental, and returned to his car .

Then he remembered another movie, Gone in Sixty Seconds, the title of which got him wondering why the process of renting movies, from start to finish, can take so long.

While other companies see the Internet as the answer to that question, Armstrong has another idea. PortoMedia is setting up kiosks that will let consumers download movies to a flash memory key or portable hard drive.

The kiosks will be packed with hard drives that can hold 350 to 5,000 titles. Users then plug in a memory device from the company, enter a PIN code, and buy or rent a movie. When consumers get home, they simply slide the memory device into a dock connected to a TV.  [CNET]   [Comments...]

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